With its stunning beaches and dramatic landscape, Kailua-Kona, HI, is an exciting place to live and raise a family. While this should make it appealing to tenants, landlords must contend with its high cost of living. According to the Economic Research Institute, the cost of living in Kailua-Kona, HI, is 48% higher than the US average.

To achieve rental property success, you need a clear strategy to ensure a strong rate of occupancy. This blog will explore what landlords can do to find tenants that stay long-term and guarantee a steady income stream in Kona, HI.

Understand Kona's Unique Market

Kona attracts a mix of tenants, from long-term residents to vacationers and seasonal renters. Each of these groups can provide strong income, but you need to tailor your marketing and leasing strategies accordingly.

For example, if you are focusing on long-term renters, consider the amenities they value when choosing an investment property. These will likely include:

• Family-friendly community amenities, such as parks and leisure facilities
• Access to local schools
• Access to strong road links to local employment hubs

On the other hand, vacationers and seasonal renters may be looking for high-quality, furnished properties close to local attractions, such as Kailua Pier and Kealakekua Bay.

Consider Flexible Leasing Terms

In a varied market like Kona, it could be good to be open to different leasing options. For example, you may be focused on finding a long-term tenant. But if this is proving difficult, why not consider a seasonal rental?

This could boost your rate of occupancy and give you more time to find a long-term tenant.

Focus on Presentation

All Hawaii tenants are looking for a beautiful home. Taking responsibility for your home's curb appeal is a key occupancy rate improvement strategy. 

While long-term tenants are usually responsible for the upkeep of the yard, you can also take an active role in maintaining the exterior. Ensure the house is periodically repainted and the siding and lanais are kept in good condition. Your tenants will appreciate your interest and are more likely to stay long-term.

Work With Property Management Experts

A local property management company can also help with maximizing occupancy. Their Kona-specific property management tips can help you explore improvements, repairs, and upgrades you had never considered. 

These tweaks could turn small investments into an occupancy rate improvement, boosting your rental earnings. Property management companies can also help with tenant sourcing, screening, and legal compliance, among many other services.

Let HomeRiver Boost Your Rate of Occupancy

Every landlord needs to focus on their rate of occupancy to run a successful business. But if you're juggling multiple properties or also have a day job, this can easily become overwhelming. That's why HomeRiver is here - to help you succeed in managing your Kona, HI, investment.

If you hire us, we will implement our tried-and-tested tenant retention strategies on your property. We will focus on maximizing occupancy while you watch the dollars flow in.

Click here to learn more about our leasing and renewal services to boost your occupancy rate.